Luoma-aho, V., Vos, M., Lappalainen, R., Lämsä, A.-M., Uusitalo, O., Koski, A., & Maaranen, P. (2012). Added value of intangibles for organizational innovation. Human Technology: An Interdisciplinary Journal on Humans in ICT Environments, 8 (1), 7-23. Retrieved from https://jyx.jyu.fi/dspace/bitstream/handle/123456789/37987/Hum_Tech_Vo...
The purpose of this paper is to present the theoretical basis for a measurement
and improvement system that will help organizations create a more innovative climate.
The role of intangible assets in contributing to organizational innovativeness is clarified
within six hypotheses on the basis of a cross-disciplinary literature review combining
studies from psychology, human resources management, communication, information
technology, and marketing. These factors range from the individual level to interaction
with the environment surrounding the organization, and involve (a) individual
psychological flexibility, (b) institutional and interpersonal trust, (c) diverse human
resources, (d) strategic transformational leadership, (e) agile information and
communication technology systems, and (f) coproduction of the brand with customers.
The critical factors point out areas for organizational innovation, and we advocate a
cross-disciplinary approach to ensure that diverse aspects of organizational life are
considered. These hypotheses require testing in order to assist organizations in
improving their innovativeness.